Portfolio Project
Franchise Lead Routing System
Custom Business Systems
Production-Ready Prototype
Franchise network / distributed sales operation
A lead distribution and territory-aware routing system for brands operating across franchise regions and local operators.
The Problem
Parent-brand leads and territory leads often become fragmented, delayed, or duplicated when routing logic is not structured clearly.
The Solution
A centralized system captures leads, applies territory logic, assigns ownership, tracks movement, and gives leadership visibility across the network.
Core Features
Territory-based routing logic
Lead ownership assignment
Franchise vs central team visibility
Escalation and reassignment controls
Cross-territory dashboard reporting
Tech Stack
Next.js
TypeScript
Tailwind CSS
React
Workflow logic layer
Use Case
Ideal for brands with regional operators, franchisees, or layered sales accountability.
Outcome
Improves lead control, removes routing confusion, and creates cleaner accountability across distributed teams.